Pablo Ruiz Amo











Expert in Communications, Marketing and Philanthropy. 


Communications & Digital Engagement SpecialistBarcelona, June 2020 - Present

 

• Proposing, developing and later implementing a comprehensivecommunications business plan. Communicating regularly with customers and taking the pulse of their needs and how to best take care of them, arranging face to face meetings, making phonecalls, sending email and sms´s.

 

• Responsible of establishing an online presence on social media platforms, monitoring engagement and ensuring our digitalpresence was one of the best the city has to offer.

 

Tanzania Development Trust - Digital CommunicationsSpecialistLondon, April 2020 - June 2020

 

• Developed a comprehensive digital communications strategy forsocial media and website, increasing online engagement by 2%.

 

• Created a fundraising strategy partnering with 5 different Rotary clubs in 3continents.

Risk Communications - World Health Organization Western PacificRegional Office     Manila, February 2020  April 2020

• Contributed to strengthen and develop internal and externalcommunications, webinars with stakeholders, web publishingand media-relation activities of the organization creating a clearcommunications dashboard.

 

• Experience in conducting research and technical analysis onsocial, economic, environmental, institutional and technologyrelated data as well as social media listening. Supported M&Estrategies on official channels.

 

• Track record in supporting the delivery of outputs, out-takes and outcomesof project operations.

 

• Developed and implemented a strategy which resulted in an increase of visitor time at website by +234%, +90% clickthrough rate, +9,121% video views, + 792% Twitter followers,+13% Facebook followers and +162% online engagement.

 

UNV - United Nations Volunteer Communications Strategist - Fundación FidescaBogotá, December 2019 - February 2020

 

• Created a communications strategy on You Tube and Instagramthrough digital storytelling to increase awareness of the projectseffectively while raising funds for the foundation. ConductedM&E follow-up to measure results.

 

• My participation resulted in increased visitor time at website by 40 per cent. Increased visitor online engagement by 56 per cent.Video views increased 121 per cent.

Urban Oasis - Property Consultancy Associate DirectorBarcelona, July 2017 - December 2019

• Recipient of 11 International awards by International Property Awards Europe, including Best Property Consultancy with Most followers on Twitter, Best Property Business with Best Social Media in Spain, Best Property Consultancy Europe and BestProperty Brand 2018.

 

• Delivered 84 presentations in 11 countries around the world on innovation and best practices in digital storytelling campaigns.

 

• Top property sold valued at 1.5 million Euros, top property rental valuedat 2 million Euros for Toyota Spain.

Rotary International - Public Image Coordinator Spain &PortugalMadrid, Lisbon January 2011  July 2017

 

• In Morocco in 2016 I worked along with the ministry for health toplan, develop, manage and monitor a polio risk communicationsprogram delivered through whatsapp and focusing exclusively onwomen as pillars of the local community. The results were anawareness increase of 454% and an increased in the vaccinationrate of 213%.

 

• In 2015 in tandem with the ministry for health in Nigeria, whenthere was a polio outbreak and under extreme pressure I helped build partnerships with religious leaders and warn the local population of the seriousness of this outbreak, supporting thegovernment’s efforts, monitoring the impact and reporting findings to senior management and stakeholders periodically.

 

• From 2011 to 2017, I created 14 online campaigns that havecontributed to reach over 4 million people in Latin America withno financial resources using digital technology and monitoredand evaluated the impact.

 

• Developed a strong professional network of contacts using mediationskills, achieving 54 long-term partnerships.

 

• Raised over 1 million euros for humanitarian projects. Received 4humanitarian awards and wrote two books on communicationsand advocacy.

 

• Created a campaign that raised and delivered over 45,000 vaccines against typhoid fever and meningitis B to childrenduring the Ivory Coast civil war from 2011 to 2015.

 

• Awarded a Guinness World Record for communications and fundraisingfor saving over 100,000 lives from polio.

 

• Increased membership by 15% for Rotary International in Spain andPortugal over the span of three years.

Euroservices Financial Consulting ServicesBarcelona, August2009 - January 2011

 

Faron Sutaria - Property AgentLondon, August 2008 - August 2009 Cushman & Wakefield/DTZ - Junior Real EstateConsultantMadrid, July 2007 - August 2008

Roosevelt University - International Student Office StaffChicago, August 2006 - July 2007

 

Property Management Pablo RuizMahon, October 2004 - August 2006 Iturain y Asociados Mahon - InternshipMahon, June 2004 October 2004

EDUCATION

 

 

European Institute, Bilbao, SpainJanuary 2019

Master in International Relations and European Union (MA)

 

London University, London, United KingdomJune 2005

International Business (BA)

 

École Active Bilingue Jeannine Manuel, Lille, FranceMay 2002

International Baccalaureate

 

St. Peters School, Barcelona, SpainJune 1998

E.S.O Enseñanza Primaria y Secundaria Obligatoria

LANGUAGES

 

Spanish (native), Catalan (native), English (fluent), French (fluent),Italian (working), Portuguese (working).

PROFESSIONAL QUALIFICATIONS

Monitoring and Evaluation Specialist

 

Digital Communications Specialist

Association for Measurement and Evaluation of Communication

 

Google Corporation

22/12/2020

 

05/07/2020

TOOL EXPERIENCE

 

Experience producing videos and graphics for social media (Ado


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